The "Airbnbust" is not a foregone conclusion. This is your opportunity!
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Over the last 2 weeks, there has been a lot of chatter online about Airbnb hosts struggling to book their properties, with some hosts even calling this an apocalypse of sorts for the vacation rental market (as evidenced in a recent viral tweet.)
TIME magazine published a piece titled, “Too Many Rich People Bought Airbnbs. Now They’re Sitting Empty,” in which they discuss the challenges of “soaring” supply (AirDNA) in some vacation rental markets, but also the record setting travel demand (Airbnb) driving head-turning profits for Airbnb. The TIME article as well as another story this week in Entrepreneur referenced the growing stream of complaints from travelers expressing frustration about cleaning fees and excessive “chore lists” to be completed before check out.
In both articles I shared my thoughts. “Not only are there more Airbnb's for travelers to choose from (raising the competition between hosts), but tedious demands may deter some from renting, Neal Carpenter, the owner of short-term rental consulting service, The Air Butler told TIME.”
In the meantime, Neal says that Airbnb hosts need to “put [themselves] in travelers’ shoes” if they want their property to stand out in a crowded field. “If you’re noticing a dip in bookings, look at your competition and make consistent updates to your property,” he says.
Are you an Airbnb host struggling to maximize your investment? If so, there are plenty of things you can do right now to increase your bookings. If your bookings have “fallen off a cliff,” your issues might stem from simple algorithmic-challenges, where Airbnb has buried your listing in search results, or from more complex challenges that I can help you identify and overcome.
